My bechelor thesis
aims to analyze what are the limits
of graphic design and the process
of graphic design and the process
with which overcome them.
Why? The push comes from the assumption of being able to demonstrate that
innovation is right behind the rule.
The project consisted on two books which describe two graphic styles: rational and irrational.
There are some points where these two books complete each other,
There are some points where these two books complete each other,
these are the touch point where innovation borns.